The waiting tax, quantified
Plug 5 numbers. See the damage. Decide faster.
Your Numbers
Fill in your five inputs to calculate your waiting tax
Your all-in weekly cost to keep the lights on until launch.
Expected weekly qualified leads once live.
Lead → customer (e.g., 0.12 for 12%).
What a typical new customer pays.
After COGS/fees (e.g., 0.7 for 70%).
Quick FAQ
What counts as burn? All weekly costs to operate before launch (salaries, tools, infrastructure, etc.).
Decimal vs %? Use decimals for C and M (0.12 = 12%, 0.7 = 70%).
Why gross margin? It's what you keep after costs. Use 0.7 for 70% margin.
Reply with your five numbers—I'll sanity-check them in one line.